This is an interesting project under Erasmus+ programme coordinated by InterCollege ApS, Denmark. The project aims to build the capacity of the partner organizations to empower marginalised young women through entrepreneurship and raise their awareness upon their role in sustainable development and economic growth.
The project consists of eight activities that corroborated will allow the consortium to develop and publish the guide for educator in entrepreneurship education targeted to marginalised young women, ensure a local impact and secure the project sustainability. The project activities are described below:
A1 – Kick-off meeting, August 2017
The activity aims to reinforce the project implementation, the partners’ role and responsibilities, the financial management of the project, as well as discuss in the detail the further steps the project and practical and logistical arrangements for the next activities. The activity will furthermore initiate the development of the Guide. In this sense, two external experts from Denmark will give their considerations regarding non-formal education with marginalised young women and respectively, insights upon entrepreneurial education with this target groups.
The activity will be organised in India, in August 2017 and last for 4 working days. It will have the participation of 2 participants from each partner organisation, the legal representative and project coordinator.
A2 – Research Phase, August 2017 – October 2017
Following the Kick off meeting, the partners will initiate a research with the aim to collect materials and information for developing the Guide. The partners have agreed upon the following research responsibilities:
1. InterCollege – gather information upon development of a business plan, marketing and sale strategy, financial plan, pitching of a business idea, market and competitor analysis;
2. Fora – gather methods in entrepreneurial education, a reading list upon entrepreneurial education in general, information upon the role of women in achieving a global sustainability, requirement of financial management of a small business in Denmark.
3. GREAT, PIC and RUCHI – collect methods in entrepreneurial education and information upon local and national financing opportunities for small businesses, as well as requirements of financial management of a small business in their respective countries.
Based on the inputs from the external experts in the A1, the partners could agree upon additional responsibilities.
A3 – Seminar for developing the Guide, November 2017
A 10 – day Seminar will be hosted in Indonesia where 16 youth workers from the partner organisations will meet to share their findings from the research phase and together develop the Guide. It is envisaged that Guide will consist of the following parts:
1. Information upon the role of women in achieving global sustainability – aimed at raising awareness upon the need of a co-responsibility in attaining sustainable societies. It shall give youth workers an understanding upon why women empowerment is not solely a problem of social justice, but also a problem of a global sustainable development and economic growth.
2. Methods in developing a sense of entrepreneurship – this part will contain a set of at least 5 non-formal methods that will allow youth workers to inspire marginalised young women to undertake entrepreneurial activities, understand their co-responsibility in community development and give them a sense of empowerment. The partners are aware that for making an extensive change, young men must understand the importance of supporting young women in their entrepreneurial endeavours. Therefore, the Guide will contain least 2 methods in this regard.
3. Training module on business development – this part will give youth workers concrete instructions to support marginalised young women in generating and developing their business ideas. The training module will consist of information/tools/methods upon the followings:
a) Generating business ideas;
b) Analysis of business ideas generated;
c) Development of a business plan, including competitors analysis, marketing and sales strategy and financial plan;
d) Financial management of a small business;
e) Pitching business ideas and securing external financial support.
4. A reading list – links or references to further information on entrepreneurial education, as for examples, links to other guides on entrepreneurial education, info Agenda 2030, competences of an educator in entrepreneurial education, existing educational offers in entrepreneurial education targeting youth workers.
Overall the guide, shall be user friendly and comprehensible for youth workers who do not have an education in economics or business administration.
The participants in the Seminar will be the youth workers assigned by the partner organisations with conducting the research in their respective countries (A2).
The seminar will foster the exchange between Partner and Program Countries in the field of youth and the development of schemes of non-formal learning at regional level.
A4 – Finalising the Guide, December 2017 – February 2018
After the Seminar, InterCollege will take the responsibility for the layout and editing of the Guide. The Guide will be published in pdf format to reduce the costs for its launching and make it easy accessible as an Open Educational Resource. When needed, InterCollege will cooperate with the other partners to finalise the Guide (for example, inquiring the partners feedback upon the layout options, asking missing information). The Guide will be launched only latest May 2018 as it could be expected that some adjustments may need to be put in place after testing it in the activity 5 The Guide will be launched through social media as it allows to reach a wide network of youth workers worldwide, as well as through the partners organisational media (homepage, social media accounts, newsletters).
A5 – Training Course, April 2018, India
A 12-day training course will be organized in India in April 2017 aiming to train 20 youth workers from the participating countries in providing entrepreneurial education to marginalised young women. The training course will introduce the Guide and will follow its structure: it will raise awareness among the participants why is important to do entrepreneurial education with marginalised young women, give tools to instil a sense of entrepreneurial sense among marginalised young women and as well as practical experience on developing a business starting from ideas, to developing a business plan, pitching the business idea and secure financing.
The training will be based on the methods and information from the Guide and it will imply group work, practical exercises, learning by doing, plenary presentations, as well as debriefings.
The training course will give the partners the possibility to test the Guide and apply it for the first time. Should the partners identify that the Guide needs adjustments, following the training InterCollege will take the responsibility to incorporated them.
As a result of the training, organizations will gain youth workers who have competences to do entrepreneurial education with marginalized young women in their local communities and further support their business development.
A6 – Start-up Week, September – November 2018
After the Training Course, at least two youth workers per partner organisation who have participated in A5 will take responsibility to organise a “Start-up Week” where marginalised young women are trained to initiate small business.
The start-up week will be organised by each partner in their respective countries. Each of the event will gather 10 marginalised young women from the local community and last for 7 working days. The event will follow the structure of the Training Module from the Guide (part 3), thus the participants will be trained upon the following elements:
1. Identifying business idea specific to the needs of their local communities;
2. Analysing these ideas, their profit potential and competitors;
3. Developing a business plan with all its elements (description of the product/service, market and competitor analysis, marketing and sales plan, financial plan).
4. Pitching the business idea – first the participants will be trained on how to pitch their business ideas, secondly their will pitch their idea to a panel of judges formed by the facilitators of the event (the youth workers) and a successful entrepreneur (women or men). The panel will give participants feedback on their pitching.
5. Financial management of the business – presenting concrete legal requirements for administrating their business;
6. Financing the business – presenting concrete opportunities to finance their business.
At the consortium level, 50 marginalised young women will take part in the Start-up Week. The partners expect that at least 10 businesses are created following the Start-up Week.
Depending on the partners’ schedules, the consortium will attempt to organise the Start-up Week all at the same time and preferably within the Global Entrepreneurship Week 2018. This will demonstrate a global synergy of the partners’ efforts to advance marginalised young women. At the same time, it is hoped that it will give the marginalised young women participating in the event a feeling of belonging to the international community.
To ensure visibility of the event and inspire other youth workers, the partners will create a common event on social media and make posts from their local Start-up Week.
A7 – Evaluation meeting, March 2019
The partners will participate in a 5-day evaluation meeting in Cambodia in March 2019. The partners will evaluate the project results, and agree on follow-up activities. As a point of departure, the partners are already discussing the possibility of following up through an Entrepreneurship Incubator that gives access to marginalised young women to initiate and administrate their small-scale businesses.
Within the evaluation meeting, the partners will organise a public conference where the project results will be shared among local stakeholders such as local authorities, media, young women and men, other civil society organisations.